← All work Case study — Madame Olivia · North Miami & Midtown

8K followers. A CBS Miami feature in under a year.

8K+
Instagram followers when we started
CBS
Miami media feature earned
1yr+
Working together and counting
The situation

A bakery built on friendship, named after a daughter, and ready to be discovered.

Madame Olivia was founded by Oren Cohen and Doron Laurent, two friends who reconnected and decided to build something together in North Miami. Doron is a master French baker with Israeli roots. Oren is a passionate home chef turned restaurateur. The name comes from Oren's daughter, Olivia, whose love for good food and vibrant personality became the spirit of the place.

They opened in 2024 with a clear vision: a neighborhood bakery and Mediterranean bistro that felt like home. Freshly baked challah, croissants, French pastries, artisanal breads, and a full Mediterranean menu, all made from scratch with serious care. The food was exceptional. The space was beautiful. But the social presence wasn't yet telling that story.

Madame Olivia — restaurant interior
What we did

French bakery energy deserves editorial treatment.

"The challah, the croissants, the morning light through the windows — this place was made to be photographed."

We approached Madame Olivia like a fashion editorial: warm light, clean angles, a pace that felt considered rather than rushed. The content was as much about the feeling of being there as it was about the food. The bakery has a warmth and intimacy that comes through on camera. That became the whole strategy.

We also added Google Review management as a day-one add-on. Every review, good and bad, got a thoughtful, on-brand response that reflected the care they put into the restaurant.

CBS Miami featured them in September 2025, calling them "a love letter to community and connection." NBC 6 South Florida followed shortly after, spotlighting them as "North Miami's Rising Cafe." Both features came from journalists who discovered them organically. The content was already telling the story.

Shoot — pastries + morning light
Shoot — coffee + bakery counter
Content samples
Reel — Morning Croissants
Reel — Bakery Opening
Reel — French Pastry
Results

Featured on CBS Miami. Featured on NBC. A second location on the way.

CBS
Miami feature, Sep 2025
NBC
6 South Florida feature
2
Locations — Midtown coming soon
★★★★★
Google rating maintained

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